Naomi Namasenda has become one of modern pop music’s most unabashed talents. What began as a career in DIY bands has since evolved into a wholly solo endeavour, with her recent work in particular showcasing her prowess as both songwriter and performer. Through this, she defines a distinctly personal vision of pop creativity — a “perishable good,” as she calls it, meant to be shared when the moment calls for it.
Her first breakthrough arrived in 2017 with “hot_babe_93,” an EP that gained traction in Sweden’s underground, leading to a performance at the country’s P3 Guld Awards. In 2021, she connected with A. G. Cook and PC Music to release “Unlimited Ammo,” a record alive with shifting identities and collaborative energy, featuring contributions from Mowalola, Oklou, and La Zowi. A vinyl edition followed soon after, selling out within days. Namasenda has performed across the world, including major festivals such as Primavera Sound and MELT.